Wednesday, March 18, 2009

Questionnaire

I created a questionnaire which I gave out to 10 girls aged between 12 and 16. Here are the results:

  1. Are you interested in pop music? Yes : 9 No : 1
  2. Would you ever purchase a pop music magazine? Yes: 8 No : 2
  3. Do you listen to the charts? Yes : 8 No : 2
  4. Have you ever been to a pop concert? Yes : 7 No : 3
  5. Do you watch music channels on TV? Yes : 8 No : 2
Looking at the results it is clear that the majority of girls that completed the questionnaire are interested in pop music and would be interested in purchasing a pop music magazine. I think that this proves that there is a large gap in the market for this genre of music. Most of the people asked also listened to the charts which shows that they have an interest in this specific genre of music, and some of then had also been to pop concerts which I believe shows that young girls are likely to be interested in my magazine.  

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